Assessment and Referendum
The Pierce’s Disease/Glassy-Winged Sharpshooter program is funded through a dedicated assessment on grape growers, designed to support research, outreach, and disease management initiatives. Decisions regarding the assessment rate, program priorities, and funding allocation are made through a referendum process, allowing growers and stakeholders to have a direct voice in shaping the program. This transparent approach ensures that resources are used effectively to combat Pierce’s Disease, fund innovative research, implement vector control strategies, and provide education and support to the vineyard community. By engaging stakeholders through assessment and referendum, the program maintains accountability, fosters collaboration, and aligns its efforts with the needs of those directly affected by the disease.